Frontline Believe Gala FAQs

Frontline’s Believe Gala is just 3 days away, and we’re excited to see you there! To help you get ready for this special evening, here are a few important FAQs:

Where is the event?

The Believe Gala will be held at:
The Hotel at Avalon
9000 Avalon Blvd,
Alpharetta, GA 30009

What time does it start?

  • VIP ticket holders: The VIP reception begins at 5:30 PM.

  • Gala ticket holders: The Gala will begin at 6:30 PM sharp.

We recommend arriving at least 30 minutes early to ensure you’re settled in before the festivities begin.


What should I wear?

The dress code is black tie optional.

  • Gentlemen: A tuxedo or a suit with a tie

  • Ladies: You can wear a floor-length gown, a knee-length cocktail dress, a pantsuit, or elegant separates.


How do I get there?

Please follow these driving directions to the venue:

Where do I park?

For your convenience, parking is available as follows:

  • Take GA-400 to Exit 10 (Old Milton Parkway) toward Alpharetta.

  • Pass Avalon (on your right) and turn right onto Westside Parkway.

  • After 0.6 miles, turn right at the traffic light onto Avalon Way.

  • At the first stop sign, turn left and immediately take another left into the parking garage.

How do I enter the building?

Once parked, walk across Avalon Way to the entrance of the Alpharetta Conference Center. Frontline staff will greet you and direct you to the registration table, where you’ll receive your table assignment and seating details. Arriving early will give you plenty of time to locate your table before the event begins.

Who are the speakers?

Our keynote speaker is former Senator Ben Sasse, and we are honored to also have detransitioner and patient advocate Chloe Cole as a featured speaker. You’ll also hear from Frontline’s President and Founder Cole Muzio, along with members of our team and key legislative allies throughout the evening.

What if I have additional questions?

If you need further assistance, feel free to reach out to me at scott@frontlinepolicy.com.

We look forward to seeing you at the Gala!


Scott McInnis 

Chief Operating Officer
Frontline Policy Council
scott@frontlinepolicy.com

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Frontline Believe Gala Details